Our Work

We design solutions directly to meet our clients needs on each occasion, using a range of techniques to best uncover insight

Customer Journeys

Real-life passenger walk-throughs with diverse passenger types assessing the departure experience and highlighting pain points and needs throughout the departure journey.

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NPD

Research to underpin a new broadband innovation for a telecoms provider seeking to enhance its broadband offering and differentiate versus competitors in a crowed market.

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Strategic Planning

Delivering strategic planning through research designed to drive sales across a range of target international markets over the next five years for a Chilean wine brand.

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Behavioural economics/ semiotics

Understanding smokers’ behaviours through a combination of cultural analysis, online community and behavioural economics to inform a nation-wide campaign against littering

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Category Entry Points

Refining, understanding and tracking category entry points for a snacks brand in order to prioritise target entry points for marketing teams to deliver greater mental availability.

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Advertising Evaluation

Identifying the effectiveness of in-airport advertising, with insights used by advertisers to enhance advertising strategies.

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Franchise & consumer products

Delivering deep audience understanding and mapping fan journeys in key markets for the distributor of a popular kids TV show to underpin revised brand strategy and identify any potential threats.

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Distinctive Brand Assets

Uncovering key brand assets that a gaming brand currently have and ones that could be developed to help make the brand distinctive.

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Social Understanding

Understanding the prevalence, nature and impact of in-partner abuse among young people to underpin a social campaign that encouraged reporting of incidences.

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Semiotics

Delivering clarity on patient preferences, public awareness and sentiment towards the language of cancer.

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Ad testing/development

Deep dive into the role Sustainability plays for consumers within the financial landscape in order to clearly inform our clients advertising development in this space.

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Strategic Planning

Exploring consumers expectations and interest in a new SVOD service in terms of content, price and branding for launch

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